Testing Services

Execution scopes are based on the number of tests per month, determined by pre-test calculations I’ll do for you upfront.

Inquire about pricing for partial execution

Full Execution Pricing: Starts at $10k/mo.

Timelines: 6-month minimum

Consulting scopes are determined by your objectives.

Pricing: Starts at $5k/mo.

Timelines: As needed

Training and workshop scopes are tailored to your needs. I do have a standard foundations series to use as a starting point.

Timelines: As needed

Pricing: Starts at $5k

How I Can Help You

Make informed business decisions to drive performance increases

Know the exact impacts of the choices you make

Eliminate decision-making politics by swapping opinions with data

Eliminate chaos by implementing decision-making systems and processes

Increase decision confidence and mitigate risk

What’s Involved

Strategic Work

Technical Work

Project Management

Data Analysis

I Can Help You With…

Hypothesis creation

Prioritization

Results analysis

CRO program management

Governance

Metric strategy

Landing page optimization

Test ideation

Test mockups & wireframes

Test planning

Culture

CRO program audits

Testing roadmaps

CRO hiring

Avg. lift of winning tests

Velocity

Win rates

No. of significant tests

And more!

Goal Tree Mapping Approach

“Haley has done fantastic work for RS Group’s experimentation program in the Americas. She is an absolute pleasure to work with. It’s not often that you find a partner who can dig into the numbers to find real data-backed insights. It’s even rarer when that same partner has the grace and communication skills to facilitate real cultural change.

Haley has helped RS Group find and prioritize the biggest opportunities for value from experimentation. Specifically, she helped us build processes around experimentation including a prioritization framework for incoming experiment ideas. She also helped our company build out an ideation process that generates tactical solutions backed by data driven strategies. With her help we’re able to write more effective hypotheses which test user experiences that drive measurable value.”

Nathan Hess

RS Group, Web Optimization Manager

What You’ll Get

  • Full management: Gain a full experimentation team immediately. Offload strategy, project management, design, dev, and QA.

    Partial management: Just need help executing a limited number of things instead? That’s an option, too.

    Even if you have an in-house team in any capacity, this is still an option. I can work alongside them.

  • Need some extra guidance to help you and your team? Don’t want someone to fully take over? This is for you.

    Get any level of consultative support — short-term or long-term.

  • Need to level up your team’s knowledge, skills, and ability? Need your entire company or a group of teams to have the same foundational understanding so that they can better work together? Need to increase the team’s buy-in? This option is for you.

Interested in Working With Me?

Step 1: We’ll talk through your needs and run pre-test calculations after signing an NDA, if applicable.

Step 2: I’ll map your needs to my service offerings in a customized proposal with scope options, pricing, and timelines.

Step 3: Sign and we get started when you’re ready.

I’ve Been Told I Give People Sleep & Vacation Time Back

Finally get the results you want

Teams struggle to improve digital bottom lines effectively and efficiently. They don’t have the time, resources, or knowledge and end up frustrated. Get where you want to go. I’m driven by outcomes. Nothing else matters without results.

Offload stress, burdens, & work

Digital optimization takes the right experience and lots time to get better. If you’re not going to do it, someone else has to do it, and hiring rockstars in this field is near impossible. Use the experience and time I’ve spent in the industry to level up quickly.

Get leadership on your side

There’s often a lot of pressure to get optimization results, do more, and move faster. If too much time passes or too many failures happen, you can lose leadership’s support. I’ll make sure everyone is confident and happy.