Innovation And Growth With Experimentation
Experimentation can be a primary driver of both innovation and growth. That’s not so obvious — but it should be.
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Turning Qualitative Data Into Quantitative Data
Find out how to turn qualitative data into quantitative data plus leveraging it for experiment ideation. [9 minute read]
Requirements for Running Serious Experimentation Programs
This piece is about experimentation rigor, something that is missing from a lot of programs and is essential to scale and maximize ROI.
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