Haley CarpenterTest RoadmapsHow To Build An A/B Testing RoadmapThis interview is part of Kameleoon’s Expert FAQ series. [8 minute read]
Haley CarpenterTest IdeationWhy “What If” Is Sabotaging Your CRO Testing… And What To Do About ItLearn about common CRO testing pitfalls plus resources to avoid relying on gut instinct. [4 minute read]
Haley CarpenterUser Research4 Underutilized User Research TechniquesHere are 4 innovative approaches give you a totally different view that the tried-and-true techniques may be missing. [5 minute read]
Haley CarpenterTest IdeationTop 3 Mistakes We See When Ideating… And What To Do About ItIdeation is the foundation to experimentation programs. Look through theses common mistakes. [4 minute read]
Haley CarpenterTest IdeationTurning Research Insights Into Test IdeasTest ideation is a sore spot for many teams. You’d be surprised at how many go off of gut feelings and “we think” and “we feel” statements.
Haley CarpenterExperimentationVWO eBook Collab: Get Serious About Experiments [ungated]Level up how competitive you are in the marketplace by getting serious about experimentation.
Haley CarpenterExperimentationInnovation And Growth With ExperimentationExperimentation can be a primary driver of both innovation and growth. That’s not so obvious — but it should be.
Haley CarpenterExperimentationTurning Qualitative Data Into Quantitative DataFind out how to turn qualitative data into quantitative data plus leveraging it for experiment ideation. [9 minute read]